Hello there, I’m a passionate designer dedicated to crafting intuitive and impactful digital experiences.
I’m a UI/UX designer with 7 years of experience across brand and product, at companies large and small. I’m actively looking for a new role.
I’m focused on design that’s not only visually engaging but also deeply rooted in user needs. I have experience in leading design projects from concept to execution.
Design is more than aesthetics—it's solving problems through empathy, research, and iteration.
I bring full product expertise, from vision and strategy to delivery, partnering with you to create maximum impact.
Practical Thoughtful Elegant Expertly crafted
These are my core design values, and I aim to reflect them in everything I create. I’ve always been driven to make and improve, solving real needs with thoughtful, beautiful solutions. I thrive on collaboration, knowing that teamwork leads to far greater outcomes. I enjoy thinking big while working fast and carefully—balancing strategy with attention to detail. Constantly growing, learning, and pushing for the highest standards, my work is always connected to a deeper mission of making a positive impact and leaving the world better than I found it.
I began my journey in multimedia writing, starting with branding, marketing, and web development before transitioning into web design. With a strong foundation in visual design and a deep sense of user empathy, I’ve grown into a versatile design leader, crafting human-centered platforms that are cohesive at every touchpoint—from vision and strategy to brand awareness, marketing, product development, and delightful micro-interactions. Over my 7 years of experience, I’ve worked across freelance, in-house, startups, and public companies, honing multi-disciplinary skills. My curiosity, attention to craft, and adaptability help me drive impact in an ever-evolving industry.
Freelance
Designer & Developer
2017 – Now
I’ve been commissioned to design custom websites, apps, and identity systems for a range of high-profile clients, including Sotheby’s, Proximus, and startups.
AXA Benelux
UI/UX Designer
Now Brussels
I built a design system from scratch, trained other designers in the use of Figma, built online purchasing flows and created analytical dashboards for insurance management.
Vitvio
UI/UX Designer & Developer
2023 Remote
I designed the mvp for Vitvio’s sass application, created their website and built their pitch deck, which raised over $5 million.
Proximus
UI/UX Designer
2020-2021 Brussels
I collaborated on the design of the Pickx application, designed new product pages, created new components and improved accessibility in their UI library.
The Crew
Designer & Developer
2018-2020 Brussels
I led the design of a complete web product redesign, several emerging zero to one products, as well as global navigation systems and information architecture for the company’s clients. I was also involved in web development.
Sotheby's International Realty
UI/UX Designer
2018-2019 Brussels
I completely redesigned their website and guided a team of developers in developing my design.
“Truly one of the best design collaborators I’ve ever worked with.”
“Jonathan has an exceedingly rare blend of high craft and superb strategic and systems thinking."
“Jonathan's attention to detail and work ethic are insanely diligent. He understands the capabilities and limitations of designing for the web in a way I’m not sure I’ve seen in many others."
With 7 years of experience in both brand and product design, I’ve developed a versatile skillset across companies of all sizes. I’m currently working on design systems at Axa and have held roles like UI/UX designer at Proximus & UI/UX Designer & developer at The Crew. I’ve also freelanced for a variety of clients and collaborated with talented individuals across disciplines. As a classically trained designer with a Bachelor of Multimedia Writing, I now live near Brussels enjoying the outdoors whenever I can.
Certifications
Google UX design certificate
Platform: Google
UX Design process from user research to usability testing
Platform: Udemy
How to design for accessibility: for UX designers (WCAG 2.2)
Platform: Udemy
Design Thinking: the basics
Platform: Udemy
Figma: the complete course
Platform: Udemy
The complete copywriting course: write to sell like a pro
Platform: Udemy
The complete Web Developer course 3.0
Platform: Udemy
Studies
Bachelor in Multimedia Writing
ISFSC – Brussels
Final mark
Design and code by Jonathan Cuvelier
© 2024 – All rights reserved.
Currently looking for new opportunities
Don’t hesitate to contact me.
